What’s the most important ingredient in company culture? There are several possible answers, perhaps, but for me the most obvious one is trust. For your company to succeed, and for its culture to thrive, your employees have to trust you; and you, in turn, must have confidence in their ability to do good, purposeful work even when you’re not in the room.
Trust is arguably the most vital part of your company culture, then—yet it’s something that many leaders squander or corrode, without even realizing it. Let me give you a few examples of what I’m talking about.
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